The Journal of Popular Noise

I was just perusing through my July issue of NYLON and spotted this tucked away in a small blurb:

If you ever wished that Andrew W.K.--after a career spent making operatic, uplifting rock--would go into the world of infomercials, then you need to hear and read the latest issue of The Journal of Popular Noise. This audio zine, curated by graphic designer Byron Kalet, aims to blend "traditions of pop music, printed periodicals, and the delight of a finely crafted artifact." The journal comes with three 45s (pop), each slotted into origami cardstock (artifact). Carefully unfold the letter-pressed package, and you will find a summary of each recording artist. Kalet grew up making music in Seattle before moving to New York City to study design at Parsons. He founded the journal in his spare time "as sort of a reconciliation between music and magazines," he says. "it was an exploration into the crossover between sound and vision." In addition to W.K., the next issue will feature contributions from former Make=Up front man Ian Scenonius and the sketch-comedy duo of Sarah Walker and Jessie Cantrell.

How cool is that? It's absolutely gorgeous. Each issue, there is a limited edition of 100 letterpress, which is $30. Or, you can get the plain ole version for $15. I don't even need to think about that one.


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